Import profiles to an audience in MyLINK MarketingPlatform

Import profiles to an audience from a CSV, TXT, or XLSX file.

Before you start

You need:

  • An audience
  • A profile file in CSV, TXT or XLSX format
  • Profile fields that match the file columns

Import profiles to an audience


Step 1. Open Audience

Open Audience.

Audience screen with profiles

Step 2. Choose the audience

Use the audience dropdown to choose the audience you want to import profiles into.

Audience Dropdown

Step 3. Start the import

Select Import profiles.

Import Profiles Action

Step 4. Choose how profiles should be handled

Use the import wizard to choose how new and existing profiles should be handled.

Import wizard - settings

Step 5. Choose file to import

Import profiles by dragging and dropping the file containing your profiles into the upload area. You can import files in CSV, TXT, and XLSX.


Import wizard - upload

Step 6. Map the profile fields

Map each field that you wish to import from your file to the corresponding profile fields, using the dropdown menu.

Import wizard - map fields

Step 7. Review and import

Review your choices and settings. When done, use the Confirm & import-button to start the import.

Import wizard - review


When to use this feature

Use import profiles when you have a file of contacts that should be added to an audience.

Common use cases

  • Add newsletter subscribers
    Import a subscriber file into the audience you use for newsletter campaigns.
  • Prepare a campaign audience
    Import a smaller approved contact list before creating your first campaign.
  • Update existing profiles
    Use the import wizard to decide how new and existing profiles should be handled.


Marketing tip

Clean up your file before import.

Use column names that match your profile fields where possible.

Additional information

Supported file formats

The import support the following file formats: CSV, TXT and XLSX.

Profile field mapping

Each file column should be mapped to a profile field.

Permission

Only import profiles you are allowed to contact.

Things to know

  • Create profile fields before import.
  • Review how new and existing profiles should be handled.
  • Check consent, subscription status, and unsubscribe handling before sending.

Troubleshooting

ProblemPossible causeSolution
A column cannot be mappedThe profile field may not existCreate the profile field before import
Profiles are in the wrong audienceThe wrong audience may be selectedCheck the audience dropdown before import
The import should not continueConsent or subscription status may not be correctStop and fix the source data before sending

FAQ