Create an autoresponder in MyLINK MarketingPlatform

Use an autoresponder to send an email or SMS automatically when a profile joins an audience.

Before you start

You need:

Access to Automation.
An audience.
An email or SMS campaign to send.
Sender details if the autoresponder sends email.

Create an autoresponder

Step 1. Open Autoresponders

Go to Automation and open Autoresponders.

Step 2. Choose audience

Choose which audience you wish to create the autoresponder for.

Step 3. Create a new Autoresponder

Click the + Create autoresponder to create a new Autoresponder

Step 4. Name and choose the content

Name your autoresponder, and select an existing email or SMS campaign the autoresponder should send.

Autoresponder wizard - content and events

Step 5. Choose when to send

Choose whether to send as soon as the profile joins the audience or after a set number of hours, days, weeks, months, or years.

Settings for when the autoresponder should send

Step 6. Add email details, tracking and limits.

For email autoresponders, set the send-from name, send-from address, and optional reply-to address. Choose whether to track link clicks, opens, and Google Analytics. You can also restrict sending to a specific segment or time window.

Step 8. Save the autoresponder

Save the autoresponder by clicking Create autoresponder when the setup is complete.

When to use this feature

Use an autoresponder when the same message should be sent after a profile joins an audience.

Common use cases

Welcome messages
Send a message after a profile joins an audience.
Confirmation follow-ups
Follow up after a profile completes an action.
First-purchase education
Send useful information after a first purchase.

Marketing tip

Keep the first autoresponder focused on one outcome. For example, ask new subscribers to confirm their preferences or read one useful getting-started message.

Additional information

Autoresponder list

The autoresponder list shows each autoresponder name, status, send mode, channel, and created date.

List actions

You can search, sort, clone, or delete autoresponders from the list.

Email tracking

Email autoresponders can include tracking for link clicks, opens, and Google Analytics.

Things to know

An autoresponder sends an existing email or SMS campaign.
Autoresponders can be active or inactive.
A segment can limit who receives an email autoresponder.
A time window can limit when an email autoresponder sends.

Troubleshooting

Problem	Possible cause	Solution
The autoresponder does not send	It may be inactive	Open the autoresponder and check the active setting.
The wrong profiles receive it	The audience or segment may be wrong	Review the selected audience and segment limit.
Email results are missing	Tracking may be off	Check the link click, open, and Google Analytics tracking settings.
The send time is not expected	The delay setting may be different from the plan	Review the timing step in the wizard.